It was announced last month that fellow Melbourne-based agency Eleven won Who Gives A Crap’s PR account. The toilet paper company has been known for its eco-friendly credentials and B&T understands that the winning agency will be decided in large part by its eco-friendly credentials. Who Gives A Crap did not reply to a request for comment from B&T. Half Dome was thought to have been in the running at one stage.Ī decision had been expected last week. Sydney-based Alchemy One is still in the running, as well. The account is thought to be worth between $5-7 million and as it stands, Melbourne agencies Hatched and Nunn are all in the running to win the account. Updated 5/10/23: Match & Wood were not part of the pitch for the account. Who Gives A Crap’s small but impressive media account is out for pitch, B&T understands and there are a host of independent agencies in the running.
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